When you stream a live video on Facebook, you can see the comments being left on it. This means that you can ask your followers to leave any questions in the comments, where you can read them and answer straight away as the asker watches. This can be a great tool to use when it comes to finding out what it is that customers want to know about your business, or what they would like to see in the way of changes and adjustments.

Snapchat: Snapchat was once exclusively for teens and young people, but today, more and more businesses are understanding the power of this app when it comes to connecting with customers. With more and more people of all ages signing up to Snapchat every day, having a brand snapchat account can be a great way to communicate with your customers and get more exposure for your brand.

Although snapchat videos only last a matter of seconds, short, to-the-point videos can be hugely effective, or you can use a sequence of short videos to tell a story or share what you are currently doing with your followers.

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